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Global Jul 07, 2015

FIFA releases wide-ranging stats, analytics from Women’s World Cup

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The FIFA Women’s World Cup has come to an end after 52 matches played over 30 days and with a total attendance of more than 1.35 million. Plenty of records have fallen along the way – not least of which was the USA claiming a historic third title. Below is a summary of the event’s statistical highlights.

Attendance Stats

  • Total attendance: 1,353,506
  • Average attendance: 26,029
  • Biggest attendance: 54,027 for the Canada vs. England quarter-final in Vancouver
  • Seven matches had over 50,000 spectators in attendance
  • Canada 2015 set a new total attendance record for a FIFA competition other than the FIFA World Cup

Competition Stats

  • Total of 146 goals scored
  • Average of 2.81 goals per match compared to 2.69 in 2011
  • Average of 173.7 duels per match compared to 155.5 in 2011 (source: Prozone Sports GmbH, as at the quarter-final stage)
  • Average of 374.3 short passes per match compared to 332.2 in 2011 (source: Prozone Sports GmbH, as at the quarter-final stage)
  • England achieved a historic first victory over Germany after 18 defeats and two draws.
  • USA vs. Japan beat the previous record set in 2011 for the highest scoring Final in FIFA Women’s World Cup history
  • Carli LLOYD (USA) scored the first ever hat-trick in a FIFA Women’s World Cup Final
  • USA surpassed Germany as the top scoring team in FIFA Women’s World Cup history with 112 goals
  • For more tournament statistics see the Stats of the Day
  • A full report of game-related data from Prozone Sports GmbH will be finalised in the coming weeks
  • The tournament Technical Report compiled by the Technical Study Group and drawn up by the FIFA Technical Team, which contains various reports (i.e. technical and tactical analysis, trends, refereeing report, medical report). In addition, a physical analysis report

TV stats

  • Canada: CTV and RDS broke the Canadian viewing record for any FIFA Women’s World Cup match (quarter-final: average audience 3.2 million)
  • USA: FOX scored its biggest ever audience for a football match (semi-final: average audience 8.4 million)
  • France: W9 achieved its best figures on record and set a new French digital terrestrial viewing record (quarter-final: average audience 4.1 million)
  • Japan: Fuji TV attracted more than twice the number of viewers for the semi-final than in 2011 (semi-final: 9.3 million)
  • Broadcasters in the following countries beat the highest TV audience for any match from the 2011 edition of the FIFA Women’s World Cup™: Australia, Brazil, China, Korea Republic and Norway
  • Additional TV statistics, including audience figures from the FIFA Women’s World Cup Final, will be available in the coming days

Digital Stats

  • 20 million unique visitors to FIFA Women’s World Cup section, consuming 225 million pages and spending 7.8 billion seconds engaged
  • 178% increase in daily visitors to FIFA Women’s World Cup section compared to 2011
  • 130% increase in followers for the FIFA Women’s World Cup Facebook Page to 662,000
  • 81% increase in Twitter followers for @FIFAWWC to 222,000
  • 37% increase in followers for FIFA on Instagram to 1.37 million
  • 9 billion impressions of Tweets about the FIFA Women’s World Cup
  • FIFA’s YouTube channel smashed its all-time monthly views record in June (28 million views vs. 19 million in June 2014 during the 2014 FIFA World Cup Brazil™)
  • Canada 2015 attracted 19 million views on FIFA’s YouTube channel, with 38 million minutes of content consumed. 7 million views in the United States, 2 million in Canada and 1.75 million in Japan during the competition. Plus, 15 hours of the 6th FIFA Women’s Football Symposium live streamed

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